The right contacts can help you break new ground, form critical relationships, and hook you up with other industry professionals who can assist in the growth of your business. Your network is especially important as you look to move from an independent organization to a boutique agency. The true value of a booking agent often comes down to the viability of their network of contacts – a principle that is true no matter the size of your operation. To get started, consider these six principles that can help you come up with a viable plan for making the transition. Laying the foundation for a boutique live music booking agencyīefore moving forward with any plans for an expanding booking agency, it’s critical to know what your specific goals are and to create a personalized roadmap for how you’re going to achieve them. Don’t let the fear of the unknown hold you back – the time to act is now.
As live music continues to experience a resurgence, those who rise to the challenge will position themselves to seize opportunities that may be out of reach for a one-person agency. By taking things one step at a time and leveraging music-first management tools, agents can gain a significant organizational edge and establish the foundation for a thriving boutique agency. However, with the right mindset and tools, growing a boutique agency is more achievable than it might initially seem. Unfortunately, the prospect of scaling up can seem overwhelming, causing many agents to abandon their aspirations. But for many, running a one-person operation is just the beginning, and the ultimate goal is to transform it into a successful boutique agency capable of expanding into new territories. It requires meticulous attention to detail and top-notch organization in the fiercely competitive live music industry. Establishing an independent booking agency is no easy feat.
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